Mens Womens Accessories Our Story Manifesto LVCA
The Signature Collection

Hustle Harder

The one that started it all.

4.9 (1,420 reviews)
$40USD · or 4 payments of $10 with Afterpay

Soft poly/cotton blend, relaxed fit, worn-in hand. HUSTLE HARDER chest graphic in white discharge ink. The first shirt STY ever printed. Still the one we print first.

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US orders over $150
30-Day Exchanges
No hassle, no questions
Since 2012
14 years. Still here.

The original. The first tee we ever printed, back in 2012 when we were still figuring out what we were building. The graphic came from a conversation on the drive home, not a design brief. The hustle wasn't aesthetic. It was literal.

Fourteen years later, this is still the one people come back for. HUSTLE HARDER chest graphic in white discharge ink — a stacked composition with the small STY mark beneath.

Relaxed athletic fit. Sits true to size. Size down one for a closer fit.

  • Blank: Next Level 6210 CVC
  • Fabric: 60% combed ringspun cotton / 40% polyester, 4.3 oz
  • Hand: Soft, broken-in from day one
  • Construction: Side-seamed, shoulder-to-shoulder taping, set-in 1x1 baby rib collar
  • Fit: Relaxed, true to size. Size down one for a closer fit.
  • Print: Water-based discharge ink on black garment, printed in Las Vegas, Nevada

Free US shipping on orders over $150. Standard orders ship via USPS within 1-2 business days. Typical delivery: 3-5 business days.

International: We ship to most countries. Rates calculated at checkout. Typical delivery: 7-14 business days.

Returns & exchanges: 30 days, free US return shipping on exchanges. Item must be unworn with tags.

  • Machine wash cold with like colors
  • Tumble dry low or hang to dry
  • Do not bleach, do not iron graphic
  • Wash inside out to protect the print
Wearing the Hustle Harder tee, mid-stride across a downtown Las Vegas crosswalk at golden hour, Las Vegas Drive street sign visible
Field Notes

"Not a motivational poster. A reminder."

— JK
2012

The tee that kept us honest.

The first shirt we ever printed. A one-bedroom apartment in Las Vegas. A steakhouse job we'd just walked away from. A graphic that came from a conversation on the drive home, not a spec sheet.

Fourteen years later, it's still the one we print first.

Wearing the Hustle Harder tee, downtown Las Vegas industrial sidewalk, early morning
Customer reviews

4.9

Based on 1,420 verified reviews
5
89%
4
8%
3
2%
2
1%
1
0%
Marcus R.
Verified buyer
3 days ago

Lives up to the hype

I've had this tee for 8 months now and it still looks brand new after probably 100 washes. The weight of the fabric is exactly what I want. Fit is perfect — relaxed but not baggy. Ordered two more.

Daniella K.
Verified buyer
1 week ago

My go-to daily tee

I wear this to lift, run errands, everywhere. Washes beautifully. The graphic hasn't cracked at all. Worth every penny.

Jason T.
Verified buyer
2 weeks ago

The weight is perfect

Most "heavyweight" tees these days are overrated. This is the real thing. Substantial without being stiff. Size M fits me well at 5'11" 180.

Samira A.
Verified buyer
3 weeks ago

Quality that matches the price

Honestly expected this to feel like a $25 tee. It doesn't. The fabric, the stitching, the print — all noticeably better than what I've been buying elsewhere.

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As Worn

How the crew wears it.

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Customer wearing Hustle Harder tee
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Customer wearing Hustle Harder tee
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